Lange Opens New Single Brand Boutique In Cotai, Macau

Recently, Lange has opened a new single-brand boutique in Cotai, Macau. The boutique is located at the recently completed Wynn Palace Hotel, covering an area of ​​63.5 square meters. It is the second store to adopt a new design concept after the Tokyo boutique. The opening of this new single-brand boutique is part of Lange’s Asia-Pacific development strategy. Another milestone.

   Adhering to the motto of ‘Never Stand Still’, the new boutique adopts modern design concepts, but the brand’s distinctive grey color still makes the Lange logo clearly legible. The size of the combination cabinets has been adjusted to match the golden ratio. The characteristic panels have also been reworked and decorated with metal stripes. These changes not only add visual highlights intuitively, but also show the typical characteristics of Lange watches: like the edges of each movement part, the stripes are polished at a 45 ° chamfer.

   The boutique uses two special colors of lighting to ensure that the timepieces look flawless. Promotional materials are posted on the lounge wall, chronologically telling the long history of Lange since its founding in 1815.

   The new Lange Macao boutique offers connoisseurs a complete Saxony watchmaking art experience. The timepieces include the latest creations and boutique-specific watches. Visitors will be warmly welcomed by specially trained sales staff.
Lange Boutique
Address: Wynn Palace Hotel Cotai, Macau
Opening hours: 10:00 am to 12:00 midnight